Custom
Web Site Designers

How would you answer these questions?

• How many pages do I need on my website?
• What brings traffic to my website?
• Can I get sales from my website immediately?

The answers are probably quite different from what you've been led to believe.

If you're already an SBI member, and you've taken the time to read your SBI Action Guide, the following information will come as no surprise. But if you've not "read the manual", for whatever reason, the following may shock you!

If you were building a house, would you put up the walls before setting the foundation? Of course not! But we hear from folks every day who are about to go about building a website in just that backwards a manner.

1) Do keyword research for the theme you are considering.

If this research is done properly, you'll find 100-500 keyword phrases that could be potential pages on your website. (We primarily use "Wordtracker" for this process.)

Another benefit of this exercise is that it will show you the demand and supply (competition) for any keyword. This helps us determine if your theme and/or keywords are any good.

2) Remember, it's not website design ideas, but keywords and content that bring you traffic!

Probably the most often asked question we get is, "How many pages should I build?" It isn't easy to answer.

We'll explain using a fishing analogy: If you toss a few hooks into the water and catch a few fish, doesn't it make sense that if you tossed a few more hooks, with irresistible bait (keywords), into the water you would catch more fish? In other words . . . the more hooks (pages), the more fish (traffic)!

The more pages you build, the more traffic you can receive. Ken Evoy, the founder of SBI, states that you should start with a minimum of 20 pages . . . and then just keep building. Keyword research will provide you the basis for an outline of your website and give you a strong indication of the site it can and should be.

3) One of the great misconceptions about the Internet is that you can get almost instant sales just by putting up a website.

Boy, if that were true the total number of websites would be ten times what it is today!

The main factor most people overlook is TIME. The search engines are constantly changing their "algorithms" (search parameters), seemingly daily and even hourly. Plus, it takes time after your website is built for it to be "spidered" (analyzed) by the search engines, and then more time to be "indexed" (accepted for listing).

Making matters worse, if you've chosen a highly competitive niche, even more time is required by the search engines for your pages to make their way up through all the competing pages. The majority of your competitor's pages are not well written nor properly optimized for the search engines, and they likely don't provide good content based on their keyword themes . . . all unlike yours, of course.

This process can take from a few weeks to many months, even for custom website designers like us . . . and you and your webmasters do not have any control over the search engines, no matter what you may read or hear. All we can do as business web site designers is provide great keyword-oriented content and trust that the cream will rise to the top . . . which it will.

4) There are always exceptions to rules.

Yes, you may be lucky enough to have found a niche with few or no competitors. Of course, in most cases this is a "catch 22," as the reason there are few competitors is probably because there is little demand for your product or service, so make sure you have a viable, marketable product or service.

Even then, realistically, getting good Google and other search engine rankings takes a lot of work and a lot of patience. This includes even after your website is built and the search engines have visited the pages and completed their spidering and indexing. The search engines, including specifically Google, often update their page rankings only once per quarter.

As leading business web site designers, we strive to assure that our clients' pages are optimized to attain at least a Google Page Rank of 4, in a reasonable length of time . . . usually 6-9 months.

Due to the search engines becoming more and more complex and sophisticated, the next step is to arrange for inbound links to your site from other, similar sites on the 'Net. Also, you need to find quality websites with which to exchange links, as the engines look for this. Not doing this is the number one reason sites lose their rankings. Doing this process over time will improve your rankings.

5) Never stop adding new pages with new content, and researching for better keywords.

Do you need help with . . .

• Deciding on a Theme (Niche)
• Keyword Research
• Website Design Ideas
• Help with Your Site Outline
• Building Your Website

If so, you're at the right place!

The main thing is to get started, and the best way to start is by telling us about your needs using this handy contact form.

Many of our clients want an internet opportunity but haven't decided what to promote . . . well, we've pre-researched well over 100 niches that show definite potential, and we will provide 1-3 affiliate programs for each, or other ways to monetize your website.

Sometimes it just helps to talk to some custom web site designers about what you're thinking. If you live in the US or Canada we'll call you (on our nickel) to discuss your concept - just Contact Us. (For international inquiries, we'll respond via email.)

Want to learn more about building an SBI website? CLICK HERE.

Once you've selected your theme for your website our building process begins, using proven SBI techniques.

By the way, if you haven't purchased your SBI Site Build It software package, just click here and get that step out of the way right now.

Having read this far you already know what our first step will be . . . that's right, extensive keyword research to assist in:

• Website Design Ideas
• Designing your website outline
• Writing appropriate keyword rich content for each page (you or our writers)

Then we'll . . .

• Design your custom template for your unique "look and feel"
• When the content is received we'll start building your website pages . . . after a few are completed you'll be notified for your review
• Each page is edited, formatted, html coded, search engine optimized to SBI standards and submitted to Google, Yahoo/Bing, and other popular search engines.
• Any graphics and/or affiliate links are added to selected pages
• All websites exceeding 30 pages will have a site map and/or static links to expedite the search engines in spidering your website

Those are our basic steps, but YOUR first step is requesting a quote for your project - just CLICK HERE.

And, if you get nothing else from us, please remember this: